Report: Wisconsin lost $3.4B in gross income due to outmigration over 10 years
August 1, 2025

Lake Country Tribune

(The Center Square) – Wisconsin had a net adjusted gross income loss of nearly $3.4 billion due to outmigration between 2012 and 2022, according to a report from Unleash Prosperity.

The report says more than 30,000 residents were lost during that span due to outmigration, according to data from the U.S. Census analyzed in the report.

This comes after the Census recently released data showing that, in 2017 dollars, Wisconsin household personal income went from an average of $117,606 in 2012 to $137,612 in 2023 while the median went from $75,766 in 2012 to $106,946 in 2023.

This comes despite Wisconsin seeing overall net migration increases over the past three years due to international migration.

Wisconsin wasn’t one of the largest losers in the new report, as neighboring Illinois lost 881,012 residents from 2012 to 2022 and had a net adjusted gross income loss of more than $63 billion from 2012 to 2022. New York and California were the only states with larger losses than Illinois.

Minnesota saw nearly $9.6 billion in losses, Iowa saw $3.2 billion and Michigan saw nearly $7.6 billion in outmigration losses during that time. Southern states such as Florida saw large gains with nearly $196 billion gained while Texas increased more than $54 billion, Arizona nearly $30 billion, North Carolina gained $28 billion and South Carolina nearly $28 billion.

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